PINK Seamless Bodycare

Concepted and designed the VS&Co PINK Seamless active bodycare collection to complement the VS&Co PINK activewear collection.
Video created by VS&Co PINK. All other photography is used for inspiration and created by various photographers including Abbey Drucker. Product photography created by VS&Co PINK.

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VS&CO PINK ACTIVE video
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PINK Fruit with Function

Concepted and designed the VS&Co PINK seasonal bodycare collection.

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PINK Beauty Relaunch x Victoria's Secret PINK

Victoria's Secret PINK Beauty relaunch. The team and I developed custom tooled components, all new and innovative product, and a complete design makeover for the PINK Beauty space.

Photography by Stephanie Dinkel and Sebastian Kim

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Check Out What's Hot, Campaign Concept x Bloomingdale's

Bloomingdale's seasonal fashion campaign concept.
Design applicable for outdoor media, website, catalog, advertising and shopping bag.
Photography by Craig McDean and Greg Kadel.

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PINK Beauty Relaunch x Victoria's Secret PINK

Victoria's Secret PINK Beauty relaunch. The team and I developed custom tooled components, all new and innovative product, and a complete design makeover for the PINK Beauty space.

Photography by Stephanie Dinkel and Sebastian Kim

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Designer Fur X Bloomingdale's

Art Direction and Design.

Photography by Satoshi Saïkusa

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PIVOT Pilates + Restorative Exercise

Designed the branding and logo for Leslie McNabb's pilates and restorative exercise studio in NYC. Leslie specializes in alignment therapy after injury. That's me in the photos working on my own alignment!

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Fashionable Fundraiser X Bloomingdale's

Designed the Direct Mail invitation. Created the photography concept board. Various photographers.

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Magna Carta Investments

Branding and logo design for Magna Carta Investments, a boutique in NYC specializing in capital raising, investor relations, and strategic advisory for hedge funds.

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Holiday X Bloomingdale's

Designed and engineered pop up gift card and accompanying snowglobe and ornaments. 

Illustrations by JaeSuk Kim and Meg Hess.

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The Little Registry Guide x Bloomingdale's

Art Directed and designed the Little Registry Guide and all accompanying marketing for the Registry at Bloomingdale's. Photography by Ilan Rubin.

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Designer Collections Invitation x Bloomingdale's

Direct mail invitation. Typography and Layout design.

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Silk Sensations x Bloomingdale's

Bloomingdale's private label, Silk Sensations, hosiery packaging. Art Direction and Design.

Photography by Mark Abrahams.

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Popsicle Galore

Custom tooled and designed popsicle shaped bath bombs for Victoria’s Secret PINK Beauty

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XO, Victoria x Victoria's Secret

Designed one of the biggest launches in the history of Victoria's Secret fragrance. Eau de Parfum and all accompanying ancillaries.

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Mens Denim x Bloomingdale's

Mens Denim catalog. Art Direction and Design.
Photography by Cliff Watts

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NRDC x Bloomingdale's

Bloomingdale's partnered with the NRDC to celebrate Earth Day. Flower seeds given to all customers on Earth Day.

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